Three Things You Should Know about Whole Foods Markets

Erik Kobayashi-Solomon

July 15, 2016

We just published a new IOI ChartBook on Whole Foods Markets (WFM) and the points below were the three most important take-aways from our research. Whole Foods’ first mover advantages in the organic grocery space are gone. Organic food used to be a niche category, and Whole Foods was the undisputed king of that niche. …

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